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Horn Please

September 15, 2014

7 states. 45 days. A backpack trip.

Result: A documentary on Indian Truck Art

Horn Please is a documentary that encapsulates various aspects of an age-old folk art form of India — the Truck Art, an art form that makes journeys through the dusty highways of India, incredible in more ways than one. With a kaleidoscope of bright paints, motifs, typography and some unique couplets, these Indian trucks take you on a rather colourful journey of diverse cultures and beliefs of the country. The designs painted on the trucks do not merely stand for aesthetic purposes, but they also attempt to depict religious, sentimental, and emotional viewpoints of the people related to the truck industry.

This documentary focuses on the origin of truck art and its evolution since then. And also how it influences not just the world of art, but also the lives of its artists and the truckers who interact with it on a daily basis. Largely, it investigates on whether the once-accepted type of art as a unique form of expression, will survive the test of time in this era of capitalism.

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